产品故事

INTRODUCTION

•     随着人们对生活品质的追求不断提高,自助旅行越来越盛行,发电机设备也开始走进人们的日常生活中来。ATIMA数码变频发电机系列产品便由此诞生。

•    SD1000i是ATIMA系列产品中低功率入门级产品。虽然属于入门级别,但在产品设计上我们却秉承着顶级的设计思路。SD1000i定位于年轻人为主消费群体,因此产品造型要迎合年轻人酷炫、动感的形象气质。我们摒弃了以往变频汽油发电机“冰冷”的机械工具产品定位,打造出一款符合年轻人气质的娱乐休闲产品。


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产品整体造型紧凑小巧,酷感时髦;干净利落的形体切割,塑造出极具侵略性的"X-Frame"造型特征;机身两侧的翅膀型切割不仅巧妙地融合了散热孔的造型,而且增加了产品的整体灵动性;两侧的主标贴采用由浅至深的荧光绿色,并模拟飞行的运动轨迹,搭配机身两侧的翅膀造型,使得发电机整体好像一个小型飞行器,拖着绚丽的光束,高速前行!

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在产品结构方面我们采用了更为优良的设计,保证整体坚固性的前提下,用最少的壳体数量达到了造型上与众不同的效果,重量减轻的同时又大大降低了生产成本;小巧的体积,在便于携带的同时也能够确保和市电相似的电源输出。

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无论是造型还是功能性,SD1000i都可以为人们个性酷感的娱乐生活增添更多的色彩!

•     With the constant improvement in people’s life quality, budget travelling has become more and more popular and the generator has become an apparatus frequently employed in daily life. And ATIMA digital variable frequency generator series come into people’s life.

•     Though being an entry-level low-powered product in the ATIMA generator series, SD1000i carries the top-level design philosophy of I.CO. Targeted on the young as the major customers, SD1000i has to satisfy the young’s taste and has to be produced with a shiny and dynamic outlook. Therefore, I.CO gets rid of the old product positioning, a “cold equipment”, and successfully builds a product used in entertainment and leisure by the young.


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SD1000i features an aggressive shape with compact and small size, fashionable and shiny outlook, as well as neat and clean cut; the wing-shaped cuts on either side of the body not only smartly blending in the outlook of heat emission holes but also make the product more flexible; the labels on both side of the body are laid out in the motion trail of an aircraft and are with changing colors from light green to dark fluorescent green; the wing-shaped part and the labels laid out in the motion trial of an aircraft make the generator a small flying machine which is moving forward at a high speed and with a shiny green beam.

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As for the structure, I.CO employs a better design: an extraordinary and stable outlook with least numbers of surfaces. Also, the generator is small in size, thus being potable and producing similar power like commercial power.

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In short, SD1000i, in outlook and function, can bring people more convenience in their individual entertainment.

 服务内容        设计研究  造型设计  模型制作
SERVISE      Mockup Making , Style Design , Rearch Design
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